Ad Click-through Rates
- The number of times an ad is clicked on (activated) compared to the number of times that that ad is presented. For example, if an ad is shown 1,000 times and five people click on it, that ad has a click-through rate of .5%.
Activity-based Video on Demand
Actualized Audience Culture
Independent IPTV Channel
Niche VOD packages, Niche Video-magazine Service
The Targeted Advertising Dictionary and Business Index
See the Interactive Television Institute.