Personalization Technology
-
(Personalization
Solutions, Pattern-matching Techniques.
Associated with Collaborative
Filtering (CF), Choice Modeling
{CM}) - Instead
of being subjected to irrelevant content, this technology aims to
present the consumer with data (including advertisements) that they're
most interested with.
Choice
Modeling (CM)
- Learning
what the key factors are that contribute to each
consumer’s choices.
Collaborative
Filtering (CF)
- A consumer pattern
and behavior matching technique.
