The definition of Interactive TV-enhanced SVOD – (a.k.a Interactive TV over VOD, Interactive TV over VOD)

Interactive TV-enhanced SVOD – (a.k.a Interactive TV over VOD, Interactive TV over VOD, Interactive TV Subscription-based Video on Demand.) - This form of SVOD has more pronounced interactive functions, often thanks to their interactive advertisements. Many consider TV-based video on demand already to be a form of interactive TV but not as sophisticated as other forms of interactive TV. See Video on Demand.