Transactional VOD – (a.k.a. Transactional Video on Demand, Pay Per View VOD, Standard VOD.) – Transactional VOD is the opposite of Subscription Video on Demand (SVOD).  With Transactional VOD the customer pays for each individual video on demand program. With it's opposite, SVOD, typically the subscriber pays a set amount, (often monthly) for a set amount of video on demand. Now-a-days most refer to Transactional VOD simply as "VOD".

Transactional Television
Conditional Access

Per-subscriber Fee

Set-top Box Subscriber

Subscriber's Usable Hours

SVOD (Subscription Video on Demand)

Targeted Advertising