Text Link - A Text Link typically is a very short description, or even a single word, describing a program, product, or service. It generally includes a hyperlink or other type of link.  Text links take less time to load and statistically have a higher "click-through ratio" than banner ads.  (In plain English that means on average more people click on text links than on banner ads.) See Hot Links.

3D Gesture Recognition


Air Mouse (Point and Click TV)

Call to Action

Control Device

Drop-down Menu

Hot Spots


Input Device

Interactive request-for-information Ads (iRFI)

Interactive TV Game Controller

Internet-connected TVs

Radio Button

Red Button Interactive TV Service, Press Red


Remote Control


Synchronized Web Links


TV Crossover Links

Voice Recognition - (Speech Recognition)