The Internet TV Dictionary and Business
Index™
 The
evolution of Web sites could be Internet
Channels. People are adding
video (among other things) and turning their Web site into an Internet
(TV) channel.
Internet TV (Broadband TV) - (ITV) -
(May be also known as: Internet
Channels, Online TV, Net TV, TV over IP, Television
over Internet Protocol, Television-over-broadband, Broadband
Entertainment, Internet enabled TV, Internet on TV, Internet-over-TV,
High Speed Internet on TV,
Internet-connected TVs, TV Internet System, InternetTV, Online Video, TV-over-ADSL, TV-based
Internet, Broadband-based
TV, ITV-over-DSL, Broadband ITV, ADSL-based VOD, Interactive Broadband
Television, Interactive Online TV, Terrestrial-based
Internet-over-TV, Internet-based
Video on Demand.
Associated with Web-over Television
Services, Web Enhanced TV, TeleWebbing, Teleweb, TV-based Web Browsing,
TV
Internet Delivery System, Set-top Box, TV Internet Access
Device, Phone-Based
Web Boxes, WebTV Device, Hybrid WebTV Device, Web Over TV, Web-based Internet TV, Web Channels, Web TV, TV
Internet Access Device, Terrestrial-based Internet-over-TV
service, IP Niche Programming,
Narrowcasting, Slivercasting, VOD, IP VOD Channel, IPTV.)
It's
possible that in the States the
abbreviation "iTV" will be used more often for Interactive TV (as is the case in Europe) and the
abbreviation
"ITV" will be used more often for Internet TV. Time
will tell.
While delivering video over the Internet is not new, what's made a
difference is the recent advancements in delivering longer length and
better resolution video, providing better interactivity and integrating
a sense of community. Internet
TV now also offers an outlet for low budget videos, such as those made
by
camcorders. Also aiding the Internet TV explosion has been advancements
in
streaming
technology and the proliferation of broadband. Look for more
integration of MPEG-4,
H.264/AVC
codec
and VC-1
technologies.
Already businesses targeting niche groups are using the Internet for
cheaper video distribution. Lets not forget that the USA
February, 2009 digital TV transition could be a boon to Internet TV.
Once television networks produce their
programming in digital form it becomes a file (or files depending on
the situation.) In many cases this file can more easily be distributed
and re-sold than today. It's important to remember that digital
television is not just about viewing content in high definition.
Europe and Asia have been leaders in implementing Internet Television
subscription services as (1) a number of their cities have faster
average bandwidth speeds than in the States, and (2) cable TV doesn't
have as large a footprint there as in the US.
It's widely believed that the catalyst to the recent Internet TV
explosion in the States occurred in October of 2005. This is when Apple
released their video iPod, a video version of its popular iPod and
announced a groundbreaking deal with ABC to sell episodes “Desperate
Housewives” and “Lost” for $1.99 each, making them available the day
after they air on TV.
According to the 12/07 antitrust suit filed by Microsoft against Apple,
Apple controls 75 percent of the online video market, 83 percent of the
online music market, more than 90 percent of the hard-drive based music
player market, and 70 percent of the Flash-based music player market.
Internet TV can offer countless millions of personal
and niche
channels. For instance, if you want to watch a particular
actor/actress, or a type of programming theme, lets say home
remodeling, you enter that into a video search engine and it comes up
with shows and/or video clips concerning that subject. Probably you've
already programmed your digital video
recorder (DVR) or computer to search for and record that particular
type of programing. Your DVR or computer could automatically check to
see if any new related programming is available, recording it and
alerting you to that.
Typically the video you view online will
have already been embedded in one or more media
players. To view it you would need software such as Flash, Windows
Media Player, Quicktime or Realplayer.
More Popular methods of
transmitting of Internet TV:
(1) Standard dial up and broadband IP
(2) Peer-to-Peer TV
(P2P TV)
(3) Via IPTV.
TV 2.0
- TV 2.0 emphasizes new types of video programming, alternative
distribution platforms and associated next generation services,
including interactivity. Internet TV is an important part of this as
well as P2PTV, IPTV, HDTV, mobile TV and Interactive TV. With the
digital TV transition in the States coming up in February 2009, there
remains questions as to whether these alternative
distribution platforms will gain or lose popularity. (Article.)
Using Internet TV for Brand Recognition
- Mercedes-Benz Has launched its own Internet Television broadcasting
service. Internet viewers will be able to watch video programs 24 hours
a day on the service’s five Web channels. The programming concerns
lifestyle, cars, engines, sports, history, legends and innovation. In
the future Mercedes-Benz events at auto shows and the brand’s world
premieres will be broadcast live on Mercedes-Benz TV. (Article.)
Using Internet TV in
Intranets - An Intranet and website offer two different types of
information. The Intranet site often is more task-oriented and less
promotional than the webpage. Intranets can contain a single, tightly
managed server or several servers. Many businesses utilize Internet TV
for business updates and tickers. CNBC is allowed into dozens of
Intranets. Intranets continue to be an Internet TV growth area thanks
to
niche programming.
Various
Related Definitions
(1) Web-based
Internet TV - Internet
content (video) delivered to TV viewers via broadband-enabled
television systems such as Web TVs. Typically
Web-based Internet TV can also be viewed over the Internet using PCs
and other electronic appliances, such as mobile devices.
(2) Internet Protocol
Television (IPTV, TelcoTV).
Because
IPTV
may be referred to as "Internet
TV" (particularly in the past,)
you may wish to read
up on it.
Not everyone
considers advanced television services offered by telcos (IPTV) to be synonymous
with Internet TV, even though both use Internet Protocol. One
possibility for this is that telcos and their vendors want to market
themselves as having a distinctly different TV service from what
satellite TV, cable TV and
other network operators offer. Still
a
notable difference between "IPTV" and "Internet Television"
is that unlike the Internet, IPTV is Internet Protocol content
(in the form of packets) provided by network operators (and others) over closed networks. (The Internet
is a gigantic open network.) (More
of the difference here.) Another difference between Internet TV and
IPTV is that when viewing Internet TV, such as a video on YouTube, the
service provider has no control over those actual videos, unlike a
service provider who provides the IPTV service through which you watch
the Discovery and history channels.
(3)
Broadband-enabled TVs
- Broadband-enabled TVs are television systems
that can adequately display broadband content. These may be TVs
networked to broadband enabled set-top boxes,
media
centers, media
center PCs, PCs or other consumer devices. For networking, digital
media adapters, digital
media receivers or media
extenders may be utilized. Often these advanced systems are
interactive. Using a wireless
keyboard and mouse combination might be an option, like with a Media
Center PC. Other types of
interactivity may include using your voice to change the channels (interactive
voice response {IVR}), and do video searches etc. The Point and click
option is where viewers point their remote at an area of the TV
screen for interactivity. (Article.)
|
|
|