Interactive TV Dictionary and Business Index

Online Interactive Television Dictionary

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The Internet TV Dictionary and Business Index
(Last update in 2012)
Internet TV (Broadband TV) - (ITV) - (May be also known as:  Web-based TV, Web-enabled TVs, Broadband-enabled TVs, Internet-enabled TVs, Internet-to-TV, Internet Channels, Internet-to-television Video Services, Web-enabled Television Platforms, Online TV, Net TV, TV over IP, Television over Internet Protocol, Television-over-broadband, Broadband Entertainment, Internet enabled TV, Internet on TV, Internet-over-TV, High Speed Internet on TV, Internet-connected TVs, Internet-Connected Smart TV's, TV Internet System, InternetTV, Online Video, TV-over-ADSL, TV-based Internet, Broadband-based TV, ITV-over-DSL, Broadband ITV, ADSL-based VOD, Interactive Broadband Television, Interactive Online TV, Terrestrial-based Internet-over-TV, Internet-based Video on Demand, Web-over Television Services, Web Enhanced TV, TeleWebbing, Teleweb, TV-based Web Browsing, TV Internet Delivery System, Set-top Box, TV Internet Access Device, Phone-Based Web Boxes, WebTV Device, Hybrid WebTV Device, Web Over TV, Web-based Internet TV, Web Channels, Web TV, TV Internet Access Device, Terrestrial-based Internet-over-TV service, IP Niche Programming, Narrowcasting, Slivercasting, VOD, IP VOD Channel, IPTV, Web-connected Smart TV.)

It's possible that in the States the abbreviation "iTV" will be used more often for Interactive TV (as is the case in Europe) and the abbreviation "ITV" will be used more often for Internet TV. Time will tell.

While delivering video over the Internet is not new, what's made a difference is the recent advancements in delivering longer length and better resolution video, providing better interactivity and integrating a sense of community. Internet TV now also offers an outlet for low budget videos, such as those made by camcorders. Also aiding the Internet TV explosion has been advancements in streaming technology and the proliferation of broadband. Look for more integration of MPEG-4, H.264/AVC codec and VC-1 technologies.

Compared to our current form of television, television on the Internet (Internet TV) offers better targeting and engagement information. On the other hand, compared to today’s TV it has more security problems. Already businesses targeting niche groups are using the Internet for cheaper video distribution. Lets not forget that the USA February, 2009 digital TV transition could be a boon to Internet TV. Once television networks produce their programming in digital form it becomes a file (or files depending on the situation.) In many cases this file can more easily be distributed and re-sold than today. It's important to remember that digital television is not just about viewing content in high definition.

Europe and Asia have been leaders in implementing Internet Television subscription services as (1) a number of their cities have faster average bandwidth speeds than in the States, and (2) cable TV doesn't have as large a footprint there as in the US.

It's widely believed that the catalyst to the recent Internet TV explosion in the States occurred in October of 2005. This is when Apple released their video iPod, a video version of its popular iPod and announced a groundbreaking deal with ABC to sell episodes “Desperate Housewives” and “Lost” for $1.99 each, making them available the day after they air on TV.

According to the 12/07 antitrust suit filed by Microsoft against Apple, Apple controled 75 percent of the online video market, 83 percent of the online music market, more than 90 percent of the hard-drive based music player market, and 70 percent of the Flash-based music player market.

Internet TV can offer countless millions of personal and niche channels. For instance, if you want to watch a particular actor/actress, or a type of programming theme, lets say home remodeling, you enter that into a video search engine and it comes up with shows and/or video clips concerning that subject. Probably you've already programmed your digital video recorder (DVR) or computer to search for and record that particular type of programing. Your DVR or computer could automatically check to see if any new related programming is available, recording it and alerting you to that.

Typically the video you view online will have already been embedded in one or more media players. To view it you would need software such as Flash, Windows Media Player, Quicktime or Realplayer.

More Popular methods of transmitting of Internet TV:

(1) Standard dial up and broadband IP
(2) Peer-to-Peer TV (P2P TV)
(3) Via IPTV.


TV 2.0 - TV 2.0 emphasizes new types of video programming, alternative distribution platforms and associated next generation services, including interactivity. Internet TV is an important part of this as well as P2PTV, IPTV, HDTV, mobile TV and Interactive TV. With the digital TV transition in the States coming up in February 2009, there remains questions as to whether these alternative distribution platforms will gain or lose popularity.

Using Internet TV for Brand Recognition - Mercedes-Benz Has launched its own Internet Television broadcasting service. Internet viewers will be able to watch video programs 24 hours a day on the service’s five Web channels. The programming concerns lifestyle, cars, engines, sports, history, legends and innovation. In the future Mercedes-Benz events at auto shows and the brand’s world premieres will be broadcast live on Mercedes-Benz TV.

Using Internet TV in Intranets - An Intranet and website offer two different types of information. The Intranet site often is more task-oriented and less promotional than the webpage. Intranets can contain a single, tightly managed server or several servers. Many businesses utilize Internet TV for business updates and tickers. CNBC is allowed into dozens of Intranets. Intranets continue to be an Internet TV growth area thanks to niche programming.

Various Related Definitions

(1) Web-based Internet TV - Internet content (video) delivered to TV viewers via broadband-enabled television systems such as Web TVs. Typically Web-based Internet TV can also be viewed over the Internet using PCs and other electronic appliances, such as mobile devices.

(2) Internet Protocol Television (IPTV, TelcoTV).  Because IPTV may be referred to as "Internet TV" (particularly in the past,) you may wish to read up on it.

Not everyone considers advanced television services offered by telcos (IPTV) to be synonymous with Internet TV, even though both use Internet Protocol. One possibility for this is that telcos and their vendors want to market themselves as having a distinctly different TV service from what satellite TV, cable TV and other network operators offer. Still a notable difference between "IPTV" and "Internet Television" is that unlike the Internet, IPTV is Internet Protocol content (in the form of packets) provided by network operators (and others) over closed networks. (The Internet is a gigantic open network.) (More of the difference here.) Another difference between Internet TV and IPTV is that when viewing Internet TV, such as a video on YouTube, the service provider has no control over those actual videos, unlike a service provider who provides the IPTV service through which you watch the Discovery and history channels.

Internet-connected TVs - (Broadband-enabled TVs)

Internet-oriented Interactive Platform

Internet-connected Game Console

Web-enabled TV Widgets (Web-enabled Downloadable Applications, Interactive TV Widgets) - Web-enabled TV Widgets are small, self-contained programs that can be plugged into a web application. They're quite popular and could be taking the interactive TV world by storm.  See this videoclip for a demo. See this article.



Various Related Definitions Various Related Definitions


Niche Programming

Personal TV Channels


Alternative TV
Broadcast Internet
Back Channel
Broadband Data Connections
Broadband Data Subscribers

Broadband Digital TV Network 
Broadband Entertainment Services
Broadband Internet
Broadband IP Operators

Broadband ITV Platform
Broadband Provider
BroadbandTV Group
Broadband TV Network
Cable Modem
Content Provider
Digital Entertainment Network
Electronic Storefront
Emerging Technologies
Gaming-specific Broadband Service
Internet HDTV
Internet on Demand Video
Internet Over High-power Utility Lines
ITV Gaming
Live Broadcast TV
Niche Video-magazine Service
Niche VOD
On-demand Content Over PCs
On-demand Gaming On-demand Infrastructure
On-demand Interface
On-demand ITV (Interactive TV) Services
On-Demand Management System
On-demand News Programming
On-demand News Ticker
On Demand Service
On-Demand Storefronts
On-demand Streaming
On-Demand Subscribers
On-demand Subscriptions
On-demand Technologies
On-demand TV
On-demand Video Magazines
One-click TV Shopping
One-to-one Advertising
Online Gaming
Online TV
Satellite Internet
Set-top Box
Set-top Browsers
Smart Cards
Streaming Media
Streaming Media Convergence
Streaming Media Video Systems
Streaming Video
2-screen Internet Application
2-Screen Interactive TV
Television Medium
Television on-Demand (TOD)
Terrestrial-based Internet-over-TV
Triple Play
TV-based Browsing
TV-based High-Speed Cable Internet Services
TV-based Internet
TV Tuner Card
TV Internet Access Device
TV Internet System
Two-way Advertising
Two-way Capacity
Two-way Interactivity
Video Blogging
Video Search Engine
Virtual Channels
Visual Crawling
Web-accessed TV Web Address Web Author
Web-based Banking
Web-based E-mail
Web-database Application
Web-over Television Services
WebTV for Windows
Web Channel
WEB Enhanced TV
Web PC
Web Phones
Web Property
Web TV
Web Video
Windows Media Center
Windows XP Media Center Edition
XML-based Content Management System